With an eye toward helping feed local families at Thanksgiving, the Times-Journal is joining in Capital Region Independent Media’s aptly-named Feed Your Mind, Feed a Family program.
Led by CRIM’s Vice President and Publisher Warren Dews Jr., Feed Your Mind, Feed Your Family, will provide at least 25 Thanksgiving dinners to the Joshua Project, which will begin distributing them on Saturday, November 23.
While the Times-Journal is new to CRIM, this is the fourth year for the effort and Mr. Dews estimates it’s helped feed 30,000-40,000 people since he began it.
“Our role as a media company is not only to inform, but to touch and support the community,” Mr. Dews said.
“By uniting our advertisers, subscribers and volunteers from places like the Joshua Project, we’re able to provide meaningful support where it’s needed most. This helps so many people.”
Here’s how it works:
For each subscription to the T-J sold until December 26, the newspaper will donate one meal to a family in need.
With the help of local sponsors who’ve already signed on to help--SUNY Cobleskill, Sterling, Kyle’s Waste Management, New England Calendar Company, Cellar 77, and Long Energy--the Joshua Project has already been promised at least 25 dinners; each meal includes a 12-pound turkey, two cans of corn, stuffing, potatoes, cranberry sauce, a dozen rolls, and a half gallon of milk.
With the help of volunteers, the Joshua Project has been delivering Thanksgiving meals for the last 11 years, said President Pat Costello.
The meals donated through Feed Your Mind, Feed Your Family will allow them to put the money they’d have spent on those meals—there will be 450 of them this year, delivered by 50 drivers—to use on other efforts like the Summer Backpack and Lunch programs and the Schoharie County Christmas for Kids, Mr. Costello said.
“It will certainly help us with what we do,” he said.
“The generosity of Schoharie County never fails to amaze me. That’s what makes the Joshua Project work.”
There’s a QR code for subscriptions in this week’s Times-Journal and online at Cobleskill TimesJournal.com, or call the T-J at (518) 234-2515.
Additional sponsors are welcome.
Contact T-J Sales Manager Bruce Tryon at (518) 234-2515 for more information.